Where is Bulova cheapest?

On identical items sold at more than one store, JCPenney had the lowest price in 211 of 281 comparisons today.

How often is Bulova on sale?

Today 39% of the Bulova products in stock are on sale, with a typical discount of 25% and up to 70% off.

When does Bulova go on sale?

The next sale events at the stores that carry Bulova: Kohl's Clearance (usually Jan 1–31), Macy's Friends & Family (usually Apr 20–May 31) and Nordstrom Half-Yearly Sale (usually May 20–Jun 7).

Does AskPrice sell Bulova?

No. We are a price tracker: we record what six US department stores list and show the history. Every card links out to the retailer.

Bulova on Sale:Up to 70% Off at Kohl's and JCPenney

We track 783 Bulova products at 6 department stores, 39% on sale today (up to 70% off). On identical items, JCPenney had the lowest price in 211 of 281 comparisons. Prices are checked daily.

products: 783
stores: 6
on sale today: 39%
max discount: −70%

20 Bulova picks worth tracking

Chosen for real price movement, cross-store matches and popularity · grouped by category · selection updated monthly

$495.00
bulova · Men's Diamond Accent Two-Tone Stainless Steel Bracelet Watch 40mm 98D130
in 3 stores
$270.00
bulova · Men's Marine Star Stainless Steel Bracelet Watch 43mm
in 4 stores
$675.00
bulova · Men's Automatic Marine Star Blue Silicone Strap Watch 45mm
in 3 stores
$495.00
bulova · Men's Futuro Diamond Dress Diamond-Accent Gold-Tone Stainless Steel Bracelet Watch 42mm
in 3 stores
$535.50
bulova · Men's Chronograph Marine Star Blue Leather & Silicone Strap Watch 43mm
in 4 stores
$562.50
bulova · Men's Chronograph Marine Star Stainless Steel Bracelet Watch 45mm
in 4 stores
$405.00
bulova · Women's Phantom Stainless Steel & Crystal Bracelet Watch 32.5mm
in 3 stores
$427.50
bulova · Men's Futuro Diamond-Accent Gold-Tone Stainless Steel Bracelet Watch 30x45mm
in 3 stores
$625.50
bulova · Men's Automatic Sutton Brown Leather Strap Watch 43mm
in 3 stores
$495.00
bulova · Men's Marine Star Two-Tone Stainless Steel Bracelet Watch 43mm
in 4 stores
$427.50
bulova · Women's Futuro Diamond-Accent Gold-Tone Stainless Steel Bracelet Watch 20.5x31.5mm
in 3 stores
$922.50
bulova · Women's Rubaiyat Diamond (1/4 ct. t.w.) Two-Tone Stainless Steel Bracelet Watch 35mm
in 3 stores
$390.00
bulova · Unisex Automatic Hudson Black Leather Strap Watch 39mm
in 3 stores
$765.00
bulova · Men's Hudson Stetson Brown Leather Strap Watch, 39mm
in 3 stores
$625.50
bulova · Women's Automatic Classic Sutton Gold-Tone Stainless Steel Bracelet Watch 35mm
in 3 stores
$517.50
bulova · Women's Regatta Diamond Accent Gold-Tone Stainless Steel Bracelet Watch 24mm
in 4 stores
$985.50
bulova · Men's Chronograph Precisionist X Stainless Steel Bracelet Watch 44.5mm
in 3 stores
$445.50
bulova · Women's Classic Sutton Gold-Tone Stainless Steel Bracelet Watch 25mm
in 4 stores
$535.50
bulova · Women's Sutton Automatic Brown Leather Strap Watch 34.5mm
in 3 stores
$292.50
bulova · Women's Sutton Black Leather Strap Watch 21mm
in 3 stores

These are 20 of 783 Bulova products. Looking for a specific bag, watch or size? Search them all.

Bulova price map

Lowest and median price by category and store · in stock today · one price per product group

Category	Macy's	JCPenney	Kohl's	Bloomingdale's	Nordstrom	Nordstrom Rack	All stores
Watches392 products	15% on sale	90% on sale	100% on sale	0% on sale	0% on sale	100% on sale	from $90· med $380 66% on sale
Fashion Jewelry277 products	4% on sale	71% on sale	100% on sale	0% on sale	0% on sale	100% on sale	from $98· med $350 15% on sale
Wearable Tech188 products	9% on sale	97% on sale	100% on sale	0% on sale	0% on sale	100% on sale	from $158· med $540 36% on sale
Fine Jewelry28 products	—	0% on sale	—	—	—	—	from $125· med $230 0% on sale
Underwear & Sleepwear8 products	—	100% on sale	100% on sale	—	—	—	from $113· med $520 50% on sale
Decor7 products	—	—	0% on sale	—	—	—	from $60· med $95 0% on sale

Watches392 products
Macy's
15% on sale
JCPenney
90% on sale
Kohl's
100% on sale
Bloomingdale's
0% on sale
Nordstrom
0% on sale
Nordstrom Rack
100% on sale
All stores
from $90· med $380
66% on sale
Fashion Jewelry277 products
Macy's
4% on sale
JCPenney
71% on sale
Kohl's
100% on sale
Bloomingdale's
0% on sale
Nordstrom
0% on sale
Nordstrom Rack
100% on sale
All stores
from $98· med $350
15% on sale
Wearable Tech188 products
Macy's
9% on sale
JCPenney
97% on sale
Kohl's
100% on sale
Bloomingdale's
0% on sale
Nordstrom
0% on sale
Nordstrom Rack
100% on sale
All stores
from $158· med $540
36% on sale
Fine Jewelry28 products
Macy's
—
JCPenney
0% on sale
Kohl's
—
Bloomingdale's
—
Nordstrom
—
Nordstrom Rack
—
All stores
from $125· med $230
0% on sale
Underwear & Sleepwear8 products
Macy's
—
JCPenney
100% on sale
Kohl's
100% on sale
Bloomingdale's
—
Nordstrom
—
Nordstrom Rack
—
All stores
from $113· med $520
50% on sale
Decor7 products
Macy's
—
JCPenney
—
Kohl's
0% on sale
Bloomingdale's
—
Nordstrom
—
Nordstrom Rack
—
All stores
from $60· med $95
0% on sale

In stock Oct 28, 2026. One price per product group (lowest store). On sale = priced below the store's own regular price. — = fewer than 5 products.

Where Bulova is cheapest today

Live prices today · same items matched across stores by UPC · one price per product group

Usually cheapest

JCPenney

By 281 comparisons of identical items.

Store	Products	From	Up to	On sale
Macy's	463	$125	−40%	8%
JCPenneyusually cheapest	381	$125	−60%	90%
Kohl's	254	$60	−70%	97%
Bloomingdale's	189	$295	—	0%
Nordstrom	81	$350	—	0%
Nordstrom Rack	61	$98	−60%	100%

Prices checked Oct 28, 2026. Up to = largest discount off the store's own regular price. Comparisons = the same item (UPC) sold by two stores today; the lower price wins.

Bulova by price

In stock today · one price per product group · lowest store

Most Bulova costs $250 and up

That's where watches and fashion jewelry sit.

Under $50
0products · 0%
$50–$100
6products · 0%
Mostly decor · fashion jewelry
$100–$250
131products · 15%
median −50% on sale
Mostly fashion jewelry · watches
$250 and up
646products · 85%
median −25% on sale
Mostly watches · fashion jewelry

What changed this week387repriced in the last 7 days39new arrivals in 30 days

By categoryWatches 210 repriced · 25 newWearable Tech 153 repriced · 2 newFashion Jewelry 70 repriced · 14 newUnderwear & Sleepwear 5 repriced · 0 newIntimates & Sleepwear 3 repriced · 0 newAudio 2 repriced · 0 new

Products whose price changed in the last 7 days, and products first seen in the last 30 days.

When Bulova goes on sale

Sale events at the stores that sell Bulova · confirmed = announced by the store, typical = usual window from past years

Right now

39% of Bulova items are on sale today, median −25% off the regular price

Event	Store	When	Status
Clearance	Kohl's	typically January and July	typical
Friends & Family	Macy's	typically Apr 20 – May 31	typical
Half-Yearly Sale	Nordstrom	typically late May and early January	typical
Clearance	Kohl's	typically January and July	typical
Clear the Rack	Nordstrom Rack	Jul 2 – 9	confirmed
Anniversary Sale	Nordstrom	Jul 18 – Aug 9	confirmed
Summer clearance	Macy's	typically August	typical
Clear the Rack	Nordstrom Rack	Sep 3 – 7	confirmed
Friends & Family	Macy's	typically Nov 20 – Dec 7	typical
Half-Yearly Sale	Nordstrom	typically late May and early January	typical

Confirmed dates are from the stores' announcements. Typical windows repeat most years but can move by a week or two.

Shop Bulova by category

Each links to its category price-tracking page

Similar brands

Same categories and price range

Bulova price questions

Answers come from the prices we check every day at the stores that sell Bulova. Every number is from today or the last nightly run.

Our methodology

Of the six department stores we track, Macy's, JCPenney, Kohl's, Bloomingdale's, Nordstrom and Nordstrom Rack sell Bulova. Macy's carries the most, with 463 products.

Didn't find the Bulova piece you want?

Search all Bulova products and see each one's price history and prices at other stores.