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Aluram Purple Shampoo 12 oz.

Aluram Purple Shampoo 12 oz.

Prices as of September 27, 2026, as listed by each retailer — verify the current price on the retailer's site before purchase.

Price history tracked at JCPenney price tracker

14-day low
$20.99
Sep 14 · JCPenney
Best price
$20.99
−0% vs high
14-day high
$20.99
All stores

Lowest recorded: $16.79 at JCPenney on May 29, 2026 · $4.20 above that low today · tracked since Apr 2026.

$21$21$21
Sep 14Sep 27
  • JCPenney
Price has held at $20.99 for the past 14 days.

About this product

Aluram Purple Shampoo is a color-correcting liquid hair care product designed to brighten and enhance blonde hair without causing dryness. It helps reduce brassy tones after lightening treatments or at home, maintaining vibrancy over time. Infused with rosehip and biotin, it supports hair radiance and strength. This sulfate-free, paraben-free formula is suitable for straight, wavy, and color-treated hair types. Use by applying generously to wet hair, letting it sit for 2–3 minutes before rinsing, then follow with Aluram Conditioner.

  • 12 oz. liquid formulation
  • Sulfate-free and paraben-free
  • Infused with rosehip and biotin
  • For color-treated and blonde hair
  • Reduces brassiness after lightening

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Aluram Purple Shampoo 12 oz. — Price Tracker & History