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Full Shampoo, 2 oz.

Prices as of September 26, 2026, as listed by each retailer — verify the current price on the retailer's site before purchase.

Price history tracked at Macy's price tracker

14-day low
$14.40
Sep 13 · Macy's
Best price
$18.00
−0% vs high
14-day high
$18.00
All stores
$18$16$14
Sep 13Sep 26
  • Macy's
Lowest in 14 days: $14.40 at Macy's. Highest: $18.00. Current best is 0% below the 14-day high.

What buyers say

AI summary · 31 reviews

A highly effective volumizing shampoo for fine hair that delivers noticeable fullness and softness, though some buyers report greasiness and dryness. A minority find the bottle size disappointing despite strong results.

Liked

  • Adds noticeable volume
  • Leaves hair soft and manageable
  • Gentle cleansing without stripping
  • Pleasant, light scent

Complaints

  • Causes greasy appearance
  • Makes hair feel dry and frizzy

Generated by AI from real customer reviews at Macy's — may miss nuance. Summarized Sep 2026.

About this product

Virtue Full Shampoo is a lightweight, volumizing hair care product designed for fine, limp hair. It cleanses while adding body and density, lifting roots and plumping strands without weighing hair down. Formulated with Alpha Keratin 60ku protein, it helps improve hair health over time. The shampoo dissolves excess oil and features a revitalizing citrus floral fragrance with notes of white pear, spearmint, and lemon essential oils. It is safe for color-treated and chemically treated hair and rinses clean without stripping moisture.

  • Lightweight, lacy lather
  • Contains Alpha Keratin 60ku
  • Safe for color-treated hair
  • Citrus floral fragrance
  • Improves hair thickness over time
  • Works with Full Conditioner

Based on 31 reviews at Macy's

Read all 31 reviews on Macy's

AskPrice does not host review text. We aggregate the public rating from the retailer and link to the source for full reviews.

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Full Shampoo, 2 oz. — Price Tracker & History