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LOMA® Violet Shampoo 33 oz.

LOMA® Violet Shampoo 33 oz.

Prices as of September 26, 2026, as listed by each retailer — verify the current price on the retailer's site before purchase.

Price history tracked at JCPenney price tracker

14-day low
$46.00
Sep 13 · JCPenney
Best price
$46.00
−0% vs high
14-day high
$46.00
All stores
$46$46$46
Sep 13Sep 26
  • JCPenney
Lowest in 14 days: $46.00 at JCPenney. Highest: $46.00. Current best is 0% below the 14-day high.

About this product

LOMA Violet Shampoo is a sulfate-free, paraben-free toning shampoo designed to brighten grey and blonde hair while neutralizing yellow and brassy tones. Formulated with violet pigments, it enhances cool undertones in lightened hair and helps reduce warmth in brunettes. The 33 oz. bottle offers a value size suitable for regular use. It can be used once or twice weekly, or mixed with other shampoos to adjust pigment intensity. Suitable for coily, wavy, straight, textured, and curly hair types, this nourishing formula includes natural, clean ingredients and is made in the US.

  • 33 oz. value size
  • Sulfate-free, paraben-free
  • Neutralizes yellow and brassy tones
  • Formulated for blonde and grey hair
  • Made in the US
  • Suitable for curly, wavy, and coily hair

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LOMA® Violet Shampoo 33 oz. — Price Tracker & History