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What buyers say
AI summary · 1,216 reviews
A well-regarded purple conditioner that effectively reduces brassiness and leaves hair soft, shiny, and smelling delightful. A few buyers note it can be drying or have an overpowering scent, but these issues are rare.
Liked
Effective brassiness reduction
Hydrating without weighing hair down
Complaints
Strong, unpleasant smell for some
Generated by AI from real customer reviews at Kohl's — may miss nuance. Summarized Sep 2026.
About this product
What it is: A nourishing, tone-correcting conditioner that helps fight brassiness in blonde, lightened brunette, and gray hair.
Highlighted Ingredients: - ArganID™ Technology: Helps repair and seal the cuticle. - Violet Pigments: Impart color and visual effect, enhancing depth and dimension. - Amino Acid Blend: Improves color retention and enhances shine.
What Else You Need to Know: The lightweight formula with violet pigments counteracts unwanted orange and yellow tones. It also contains ArganID™ technology to help repair and seal the cuticle. Hair is left softer and more manageable, with enhanced shine. For best results, use with Moroccanoil Blonde Perfecting Purple Shampoo.