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XCD 28mm f/4.0 P Lens

Prices as of September 26, 2026, as listed by each retailer — verify the current price on the retailer's site before purchase.

Price history tracked at Macy's price tracker

14-day low
$1,679
Sep 13 · Macy's
Best price
$1,679
−0% vs high
14-day high
$1,679
All stores
$1,679$1,679$1,679
Sep 13Sep 26
  • Macy's
Lowest in 14 days: $1679.00 at Macy's. Highest: $1679.00. Current best is 0% below the 14-day high.

About this product

The Hasselblad XCD 28mm f/4.0 P Lens is a lightweight, wide-angle prime lens designed for the Hasselblad X System, offering a 22mm equivalent focal length ideal for street photography and urban landscapes. Weighing just 245g with a compact 43.5mm length, it is the smallest and lightest lens in its series. Featuring a metal body with a delicately engraved 'H' pattern, the lens delivers high-resolution imaging across its entire frame, with nine optical elements including two aspherical and one ED element to reduce chromatic aberration. It supports fast, precise autofocus via a linear stepping motor and PDAF technology, enabling instant capture. The lens also features a leaf shutter capable of flash synchronization at all speeds up to 1/4000s, providing creative flexibility in varied lighting conditions.

  • 28mm equivalent focal length
  • 245g weight, 43.5mm length
  • metal body with H engraving
  • linear stepping motor focus
  • f/4.0 aperture, leaf shutter
  • PDAF compatible

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XCD 28mm f/4.0 P Lens — Price Tracker & History