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they're real! tinted lash primer

Available at 2 stores

Best price · Nordstrom $29.00

Prices as of September 22, 2026, as listed by each retailer — verify the current price on the retailer's site before purchase.

Price history tracked at Nordstrom price trackerMacy's price tracker

14-day low
$29.00
Sep 13 · Nordstrom
Best price
$29.00
−0% vs high
14-day high
$29.00
All stores
$29$29$29
Sep 9Sep 26
  • Nordstrom
  • Macy's
Lowest in 14 days: $29.00 at Nordstrom. Highest: $29.00. Current best is 0% below the 14-day high.We last recorded a price on Sep 22, 2026. The chart shows the 14 days leading up to that date — there have been no price updates since.

What buyers say

AI summary · 220 reviews

A natural-looking, tinted lash primer that doubles as a lightweight mascara for everyday wear, praised for its clean finish and long-lasting hold. A few buyers note it doesn’t provide dramatic volume or length, but this is rare among the overwhelmingly positive feedback.

Liked

  • Natural, brown tint
  • No clumping or flaking
  • Smooth, easy application
  • Long-lasting without smudging

Complaints

  • Doesn't add significant volume
  • Not effective at lengthening lashes
  • Feels drying on lashes
  • Wand has flimsy tentacles

Generated by AI from real customer reviews at Macy's — may miss nuance. Summarized Sep 2026.

About this product

Benefit Cosmetics' they're real! tinted lash primer is a dual-purpose product that defines and primes eyelashes. It can be worn alone for a natural, feathery look or layered under mascara to enhance length and separation. The mink-brown tint provides subtle definition without heaviness, and the formula is designed to be soft enough for reapplication up to six hours later.

  • Mink-brown tint
  • Wear alone or under mascara
  • Boosts lash length and separation
  • Soft enough for reapplication
  • Feathery natural look

Based on 220 reviews at Macy's

Read all 220 reviews on Macy's

AskPrice does not host review text. We aggregate the public rating from the retailer and link to the source for full reviews.

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they're real! tinted lash primer — Compare Prices at 2 Stores