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Confidence In A Serum Gloss

Available at 2 stores

Prices as of September 25, 2026, as listed by each retailer — verify the current price on the retailer's site before purchase.

Price history tracked at Kohl's price trackerMacy's price tracker

14-day low
$26.00
Sep 12 · Kohl's
Best price
$26.00
−0% vs high
14-day high
$26.00
All stores
$26$26$26
Sep 12Sep 25
  • Kohl's
  • Macy's
Lowest in 14 days: $26.00 at Kohl's. Highest: $26.00. Current best is 0% below the 14-day high.

What buyers say

AI summary · 351 reviews

A hydrating lip gloss that delivers a natural, shiny finish without stickiness, praised for its moisturizing feel and subtle color. A few buyers note it doesn’t last long, but overall satisfaction is high.

Liked

  • Non-sticky texture
  • Hydrating formula
  • Natural, sheer color

Complaints

  • Short wear time
  • Unpleasant scent
  • Thick, gloopy consistency

Generated by AI from real customer reviews at Macy's — may miss nuance. Summarized Sep 2026.

About this product

IT Cosmetics Confidence In A Serum Gloss is a high-shine lip gloss and lip serum hybrid that delivers sheer color with instant and long-lasting hydration. Formulated with hyaluronic acid, ceramide, and vitamin E, it smooths lips, strengthens the moisture barrier, and provides a non-sticky finish. The petal-shaped applicator ensures even, precise application in one swipe. Suitable for sensitive and dry lips, it can be worn alone or layered over other lip products.

  • 90% hydration base
  • 8-hour moisture
  • hyaluronic acid
  • ceramide barrier
  • petal applicator
  • dermatologist tested

Based on 351 reviews at Macy's

Read all 351 reviews on Macy's

AskPrice does not host review text. We aggregate the public rating from the retailer and link to the source for full reviews.

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Confidence In A Serum Gloss — Compare Prices at 2 Stores