Superhero Waterproof Mascara

Name: Superhero Waterproof Mascara
Brand: IT Cosmetics
SKU: gfpcdq34

Available at 3 stores4.3 from 1,587 reviews

$28.00

Best price at Macy's, Kohl's and Nordstrom

View at Macy's

Compare prices

3 stores · as of Oct 28, 2026

Macy'sBest price
In stock
$28.00
Kohl's
In stock
$28.00
Nordstrom
In stock
$28.00

Prices as listed by each retailer. Check the retailer's site before you buy.

In this group

3 listings matched by UPC

Price history

Last 14 days across 3 stores

14-day low

$28.00

Oct 28 at Kohl's

Today · best

$28.00

14-day high

$28.00

Oct 28 at Kohl's

$28$28$28

Oct 12Oct 28

Macy's
Kohl's
Nordstrom

Lowest recorded: $19.60 at Macy's on Nov 25, 2024 · tracked since Nov 11, 2024.

What buyers say

4.31,587 reviews from 1 store

Macy's1,587 reviewsRead ↗

80% of buyers would recommend it.

What buyers like

Long-lasting wear
Natural-looking volume

Common complaints

Clumping and heavy formula
Flaking and smudging
Difficult to remove

Based on 1,587 reviews from Macy's. AskPrice doesn't host review text — read the full reviews at each store.

About this product

IT Cosmetics Superhero Waterproof Mascara is a volumizing, lengthening eyelash product designed to deliver lasting impact with up to 24-hour wear. It features a life-proof formula that resists smudging, sweat, humidity, and flaking while remaining easy to remove with oil-based cleansers. The mascara uses volume resin wax for buildable fullness without clumping, along with biotin, peptides, and provitamin B5 to support lash health and softness. Suitable for sensitive eyes and tested by ophthalmologists, it provides dramatic results in just one coat and is dermatologist-developed with insights from plastic surgeons. This waterproof mascara enhances natural lashes with increased volume and visible length.